IZ Research is full of possibilities and, in addition to its comprehensive data offering, provides numerous maps relevant to the property market. These are available in the map manager and, for the most part, in the location analysis.
All maps at a glance
- Age distribution
- Foreign population ratio
- Population
- Land values
- Owner ratio
- Footfall map (only in location analysis)
- Household size and living space
- Heating
- Flood risk
- Hotel accessibility (IZ Research)
- Purchasing power distribution (IZ Research)
- Noise pollution
- Vacancy rate – residential
- Net cold rent – residential
- POI scoring (IZ Research)
- Office yields (IZ Research)
- Yields Logistics & Industry (IZ Research)
- Residential property yields (IZ Research)
- Retail hotspots (IZ Research)
- Location factors
- Urban child-friendliness (IZ Research)
- Residential areas
New: Standard land values for Saarland, Saxony and Rhineland-Palatinate – now also included in the location analysis
With the standard land value map from IZ Research, we offer a user-friendly overview of standard land values in most federal states and city states in Germany. Our data is based on information from the expert committees for property values, which we have compiled from publicly available sources in order to achieve the widest possible coverage.
The map shows the average location value of land for both building plots and agricultural and forestry land within a standard land value zone.
All regions for which you can find standard land values in IZ Research are:
- Berlin
- Brandenburg
- Bremen
- Chemnitz
- Freiburg
- Hamburg
- Hesse
- Lower Saxony
- North Rhine-Westphalia
- Saxony-Anhalt
- Thuringia
- New: Saarland
- New: Saxony
- New: Rhineland-Palatinate
- Rostock
All standard land values available in IZ Research can now also be found in the location analysis. Add the data to your analyses and download them as a Word document.
Playgrounds instead of party noise with the ‘Urban Child-Friendliness’ theme map
See at a glance how suitable a location is for families with children. The theme map analyses the suitability of urban areas for children – based on comprehensive data sources and intelligent scoring algorithms. It combines positive environmental factors such as daycare centres, playgrounds, schools, parks and medical care with negative influences such as noise pollution and nightlife. The result is a colour-coded overview ranging from green (very good) to red (very poor) – for a quick assessment of how child-friendly a location is.
Precisely analyse footfall frequencies with the footfall map
The footfall map in IZ Research’s location analysis provides you with precise data on pedestrian traffic using the footfall index and absolute passer-by numbers. Identify hotspots, analyse prime locations and compare location performances. The map is based on data from our data partner Targomo and offers detailed insights into pedestrian traffic throughout Germany.
POI scoring: transport links and infrastructure at a glance
The ‘POI Scoring’ map provides a detailed overview of public transport accessibility and assesses proximity to important infrastructure points such as food supply, restaurants, schools and childcare facilities. It enables a quick assessment of location qualities and identifies potential and challenges at an early stage.
Retail hotspots: Where is retail activity strongest?
The ‘Retail Hotspots’ map shows locations with high retail traffic and highlights prime locations, shopping streets and busy commercial centres. It is a valuable tool for investors, retailers and real estate professionals to identify the best locations for retail and commercial space. See at a glance which retailers are active in your location, classify retailers precisely and identify attractive locations in a targeted manner.
Precise market analysis with unique IZ Research model
The ‘Purchasing Power Distribution’ map from IZ Research uses a specially developed model to analyse the small-scale distribution of purchasing power (per capita and total) across the whole of Germany. No other tool offers this level of granularity and accuracy. Use this map to identify regions with high purchasing power and high demand for retail, residential and commercial projects at an early stage.
Where are hotels particularly easy to reach?
This thematic map shows how easily hotels can be reached from each individual building in the area. A high value indicates a dense hotel infrastructure, while a low value indicates poorer accessibility.
The map is based on data from OpenStreetMap and calculates accessibility based on the number of hotels within a radius of 1,000 metres, with closer hotels being weighted more heavily.
Discover market potential at a glance!
Our yield maps from IZ Research provide you with a clear overview of current yields for the asset classes office, logistics & industrial and residential. Thanks to state-of-the-art spatial interpolation based on our data at IZ Research, we can show you which property yields are realistically achievable in a specific market or submarket location. This gives you valuable insights for making informed investment decisions.
Assess the attractiveness of your location with our location factors
Our optimised ‘Location Factors’ map in the ‘Location Analysis’ application provides you with relevant information about the surroundings of your property – accurately and clearly. The data is based on high-quality, collaboratively collected geodata from OpenStreetMap and is presented in clear categories: from everyday amenities and social infrastructure to mobility options. We show you accessibility areas that can be adjusted according to your preferred mode of transport (on foot, by bicycle, by car).
Factors such as topography, traffic conditions and available routes are taken into account in order to calculate realistic isochrones. This allows you to see at a glance how well connected an address actually is and how attractive the location is for your target group.
Focus on your location: Identify flood risks early on
Climate change is already causing changes in Germany, and the risk of flooding will continue to increase in the future. Heavy rainfall in particular is causing rivers and streams to burst their banks time and again, and extreme weather events are also becoming more frequent. It is therefore important that property owners and project developers are aware of these dangers and protect themselves against environmental risks.
The flood hazard map shows the extent of the flooded areas in the event of flooding, depending on the frequency of a flood event.
The extent of flooding and the frequency of floods in the affected areas are used to calculate the probability of flooding.
Heating data for smart decisions
Our map shows which types of heating are used at the location you specify. These include central heating, district heating and floor heating, as well as all other heating systems that do not clearly fall into one of the above categories.
Would you like to determine the energy source for your property? The ‘Heating’ map also clearly shows you the distribution of the various energy sources such as gas, heating oil, district heating and heat pumps.
Maximum value development for your projects
Would you like to evaluate the residential location of your property? It’s easy with the residential location map in IZ Research. Discover the quality of residential locations across Germany, evaluate the value stability and appreciation of your properties using the simple display, and identify prime locations in seconds.
More exciting maps that you can access in IZ Research:
Your data-based rental price strategy
What is the net cold rent in your location? Easily evaluate potential rental income in a location of your choice with our net cold rent map for the residential asset class. Set rental prices for new or existing properties in line with market conditions.
Vacancy rate – residential
In which district is the vacancy rate particularly high? Where can flexible usage concepts be developed?
Our vacancy rate map for the residential asset class shows you the proportion of vacant flats in your target region. Identify vacant residential properties and use the data for your future project planning.
Identify location noise and assess quality of living
Our noise pollution map shows you the noise levels in your region based on the official noise index values according to the EU Environmental Noise Directive. It takes into account daytime, evening and night-time hours, making the actual noise pollution transparent for reliable location decisions.
Plan space accurately
Would you like to understand how people live so that you can tailor your offerings to best suit their needs?
The ‘Household size and living space’ map not only shows you the average household size in your selected location, but also the average living space per resident in square metres and the average living space per flat in square metres.
Identify investment opportunities with the owner ratio
Is your region dominated by capital investors or owner-occupiers?
You can find out with the owner ratio map in IZ Research. It shows the proportion of owner-occupied flats at a glance. The ratio is displayed on the basis of data from the 2022 census per 10 km grid, 1 km grid and 100 m grid.
Age structures at a glance: for projects that perfectly match the target group
Our age distribution map is based on the latest census data and shows you the average age of the population in your region. You can also view the ratio of under-18s compared to the average age of the total population and find out how many people over the age of 64 live in a region for your project developments.
Understand your region thanks to up-to-date demographic data
Would you like to tailor your housing concepts better to the actual population structure?
Our foreign resident map shows you the proportion of the population with non-British nationality in your region and provides precise demographic data for your location and market analyses.
Identify growth regions at a glance
Would you like to assess the demand potential for your properties?
Based on the latest census data, the population map shows the number of inhabitants in your selected region.
