{"id":34502,"date":"2026-01-16T16:03:39","date_gmt":"2026-01-16T16:03:39","guid":{"rendered":"https:\/\/iz-research.com\/data-that-becomes-visible-the-variety-of-maps-in-iz-research"},"modified":"2026-01-29T15:51:00","modified_gmt":"2026-01-29T15:51:00","slug":"data-that-becomes-visible-the-variety-of-maps-in-iz-research","status":"publish","type":"post","link":"https:\/\/iz-research.com\/en\/data-that-becomes-visible-the-variety-of-maps-in-iz-research","title":{"rendered":"Data that becomes visible: The variety of maps in IZ Research"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"34502\" class=\"elementor elementor-34502 elementor-34293\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2abb7da e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"2abb7da\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e732069 elementor-widget elementor-widget-text-editor\" data-id=\"e732069\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>IZ Research is full of possibilities and, in addition to its comprehensive data offering, provides numerous maps relevant to the property market. These are available in the map manager and, for the most part, in the location analysis.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e45dda1 elementor-widget elementor-widget-text-editor\" data-id=\"e45dda1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>All maps at a glance<\/h2>\n<p><\/p>\n<ul>\n<li><a href=\"#anker-more\">Age distribution<\/a><\/li>\n<li><a href=\"#anker-more\">Foreign population ratio<\/a><\/li>\n<li><a href=\"#anker-more\">Population<\/a><\/li>\n<li><a href=\"#anker-landvalues\">Land values<\/a><\/li>\n<li><a href=\"#anker-others\">Owner ratio<\/a><\/li>\n<li><a href=\"#anker-footfalleng\">Footfall map (only in location analysis)<\/a><\/li>\n<li><a href=\"#anker-others\">Household size and living space<\/a><\/li>\n<li><a href=\"#anker-heating\">Heating<\/a><\/li>\n<li><a href=\"#anker-flood\">Flood risk<\/a><\/li>\n<li><a href=\"#anker-hoteleng\">Hotel accessibility (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-purchase\">Purchasing power distribution (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-others\">Noise pollution<\/a><\/li>\n<li><a href=\"#anker-others\">Vacancy rate \u2013 residential<\/a><\/li>\n<li><a href=\"#anker-others\">Net cold rent \u2013 residential<\/a><\/li>\n<li><a href=\"#anker-poieng\">POI scoring (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-retaileng\">Office yields (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-retaileng\">Yields Logistics &amp; Industry (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-retaileng\">Residential property yields (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-retaileng\">Retail hotspots (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-locationeng\">Location factors<\/a><\/li>\n<li><a href=\"#anker-child\">Urban child-friendliness (IZ Research)<\/a><\/li>\n<li><a href=\"#anker-residentialareas\">Residential areas<\/a><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2782ff9 elementor-widget elementor-widget-menu-anchor\" data-id=\"2782ff9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-landvalues\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-167057c elementor-widget elementor-widget-text-editor\" data-id=\"167057c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>New: Standard land values for Saarland, Saxony and Rhineland-Palatinate \u2013 now also included in the location analysis<\/h2>\n<p>With the standard land value map from IZ Research, we offer a user-friendly overview of standard land values in most federal states and city states in Germany. Our data is based on information from the expert committees for property values, which we have compiled from publicly available sources in order to achieve the widest possible coverage.<\/p>\n<p>The map shows the average location value of land for both building plots and agricultural and forestry land within a standard land value zone.<\/p>\n<p>All regions for which you can find standard land values in IZ Research are:<\/p>\n<ul>\n<li>Berlin<\/li>\n<li>Brandenburg<\/li>\n<li>Bremen<\/li>\n<li>Chemnitz<\/li>\n<li>Freiburg<\/li>\n<li>Hamburg<\/li>\n<li>Hesse<\/li>\n<li>Lower Saxony<\/li>\n<li>North Rhine-Westphalia<\/li>\n<li>Saxony-Anhalt<\/li>\n<li>Thuringia<\/li>\n<li>New: Saarland<\/li>\n<li>New: Saxony<\/li>\n<li>New: Rhineland-Palatinate<\/li>\n<li>Rostock<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9a843c elementor-widget elementor-widget-image\" data-id=\"c9a843c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"380\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_BRW-in-SoA-1024x487.jpg\" class=\"attachment-large size-large wp-image-34326\" alt=\"Die Bodenrichtwerte in der Standortanalyse\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_BRW-in-SoA-1024x487.jpg 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_BRW-in-SoA-300x143.jpg 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_BRW-in-SoA-768x365.jpg 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_BRW-in-SoA-1536x730.jpg 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_BRW-in-SoA.jpg 1915w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9d521b elementor-widget elementor-widget-text-editor\" data-id=\"d9d521b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>All standard land values available in IZ Research can now also be found in the <a href=\"https:\/\/app.iz-research.com\/en\/standortanalyse\" target=\"_blank\" rel=\"noopener\">location analysis<\/a>. Add the data to your analyses and download them as a Word document.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ed7e9b elementor-widget elementor-widget-menu-anchor\" data-id=\"0ed7e9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-child\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-470ee4a elementor-widget elementor-widget-text-editor\" data-id=\"470ee4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Playgrounds instead of party noise with the \u2018Urban Child-Friendliness\u2019 theme map<\/h2>\n<p>See at a glance how suitable a location is for families with children. The theme map analyses the suitability of urban areas for children \u2013 based on comprehensive data sources and intelligent scoring algorithms. It combines positive environmental factors such as daycare centres, playgrounds, schools, parks and medical care with negative influences such as noise pollution and nightlife. The result is a colour-coded overview ranging from green (very good) to red (very poor) \u2013 for a quick assessment of how child-friendly a location is.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34f0dff elementor-widget elementor-widget-menu-anchor\" data-id=\"34f0dff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-footfalleng\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-231d6f4 elementor-widget elementor-widget-text-editor\" data-id=\"231d6f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Precisely analyse footfall frequencies with the footfall map<\/h2>\n<p>The <strong>footfall map in IZ Research&#8217;s location analysis<\/strong> provides you with precise data on pedestrian traffic using the footfall index and absolute passer-by numbers. Identify hotspots, analyse prime locations and compare location performances. The map is based on data from our data partner Targomo and offers detailed insights into pedestrian traffic throughout Germany.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07d1282 elementor-widget elementor-widget-image\" data-id=\"07d1282\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"377\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2025\/07\/1_Screenshot_Footfall_Kasten_b.jpg\" class=\"attachment-large size-large wp-image-33270\" alt=\"Footfall-Karte in IZ Research\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2025\/07\/1_Screenshot_Footfall_Kasten_b.jpg 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2025\/07\/1_Screenshot_Footfall_Kasten_b-300x142.jpg 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2025\/07\/1_Screenshot_Footfall_Kasten_b-768x362.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e5ca9c elementor-widget elementor-widget-menu-anchor\" data-id=\"0e5ca9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-poieng\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ff7ce1 elementor-widget elementor-widget-text-editor\" data-id=\"7ff7ce1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>POI scoring: transport links and infrastructure at a glance<\/h2>\n<p>The <strong>\u2018POI Scoring\u2019 map<\/strong> provides a detailed overview of public transport accessibility and assesses proximity to important infrastructure points such as food supply, restaurants, schools and childcare facilities. It enables a quick assessment of location qualities and identifies potential and challenges at an early stage.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bcfd83 elementor-widget elementor-widget-image\" data-id=\"2bcfd83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"380\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_POI-Scoring-1024x487.jpg\" class=\"attachment-large size-large wp-image-34331\" alt=\"Die POI-Scoring-Karte in IZ Research\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_POI-Scoring-1024x487.jpg 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_POI-Scoring-300x143.jpg 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_POI-Scoring-768x365.jpg 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_POI-Scoring-1536x730.jpg 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_POI-Scoring.jpg 1913w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39d9ac9 elementor-widget elementor-widget-menu-anchor\" data-id=\"39d9ac9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-retaileng\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9cd442a elementor-widget elementor-widget-text-editor\" data-id=\"9cd442a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Retail hotspots: Where is retail activity strongest?<\/h2>\n<p>The <strong>\u2018Retail Hotspots\u2019 map<\/strong> shows locations with high retail traffic and highlights prime locations, shopping streets and busy commercial centres. It is a valuable tool for investors, retailers and real estate professionals to identify the best locations for retail and commercial space. See at a glance which retailers are active in your location, classify retailers precisely and identify attractive locations in a targeted manner.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41e4346 elementor-widget elementor-widget-image\" data-id=\"41e4346\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"380\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Retail-Hotspots-1024x487.jpg\" class=\"attachment-large size-large wp-image-34333\" alt=\"Themen-Karte \u201eRetail-Hotspots&quot;\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Retail-Hotspots-1024x487.jpg 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Retail-Hotspots-300x143.jpg 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Retail-Hotspots-768x365.jpg 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Retail-Hotspots-1536x730.jpg 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Retail-Hotspots.jpg 1916w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21f7ccb elementor-widget elementor-widget-menu-anchor\" data-id=\"21f7ccb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-purchase\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a70acdc elementor-widget elementor-widget-text-editor\" data-id=\"a70acdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Precise market analysis with unique IZ Research model<\/h2>\n<p>The <strong>\u2018Purchasing Power Distribution\u2019 map<\/strong> from IZ Research uses a specially developed model to analyse the small-scale distribution of purchasing power (per capita and total) across the whole of Germany. No other tool offers this level of granularity and accuracy. Use this map to identify regions with high purchasing power and high demand for retail, residential and commercial projects at an early stage.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c63b7bf elementor-widget elementor-widget-image\" data-id=\"c63b7bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"379\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Kaufkraft-Verteilung-1024x485.png\" class=\"attachment-large size-large wp-image-34350\" alt=\"Kaufkraft-Verteilung in IZ Research\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Kaufkraft-Verteilung-1024x485.png 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Kaufkraft-Verteilung-300x142.png 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Kaufkraft-Verteilung-768x364.png 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Kaufkraft-Verteilung-1536x727.png 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Kaufkraft-Verteilung.png 1918w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75a4652 elementor-widget elementor-widget-menu-anchor\" data-id=\"75a4652\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-hoteleng\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2aefa5b elementor-widget elementor-widget-text-editor\" data-id=\"2aefa5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Where are hotels particularly easy to reach?<\/h2>\n<p>This thematic map shows how easily <strong>hotels<\/strong> can be reached from each individual building in the area. A high value indicates a dense hotel infrastructure, while a low value indicates poorer accessibility.<\/p>\n<p>The map is based on data from OpenStreetMap and calculates accessibility based on the number of hotels within a radius of 1,000 metres, with closer hotels being weighted more heavily.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e53498a elementor-widget elementor-widget-image\" data-id=\"e53498a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"380\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hotel-Erreichbarkeiten-1024x487.png\" class=\"attachment-large size-large wp-image-34355\" alt=\"Karte Hotel-Erreichbarkeiten\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hotel-Erreichbarkeiten-1024x487.png 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hotel-Erreichbarkeiten-300x143.png 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hotel-Erreichbarkeiten-768x365.png 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hotel-Erreichbarkeiten-1536x730.png 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hotel-Erreichbarkeiten.png 1916w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a45cf27 elementor-widget elementor-widget-menu-anchor\" data-id=\"a45cf27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-rendite\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a584e3 elementor-widget elementor-widget-text-editor\" data-id=\"9a584e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Discover market potential at a glance!<\/h2>\n<p>Our <strong>yield maps from IZ Research<\/strong> provide you with a clear overview of current yields for the asset classes office, logistics &amp; industrial and residential. Thanks to state-of-the-art spatial interpolation based on our data at IZ Research, we can show you which property yields are realistically achievable in a specific market or submarket location. This gives you valuable insights for making informed investment decisions.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12f622e elementor-widget elementor-widget-image\" data-id=\"12f622e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"378\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot-Rendite-Karten-Buero-1024x484.png\" class=\"attachment-large size-large wp-image-34360\" alt=\"Rendite-Karte B\u00fcro\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot-Rendite-Karten-Buero-1024x484.png 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot-Rendite-Karten-Buero-300x142.png 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot-Rendite-Karten-Buero-768x363.png 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot-Rendite-Karten-Buero-1536x726.png 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot-Rendite-Karten-Buero.png 1918w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8699175 elementor-widget elementor-widget-menu-anchor\" data-id=\"8699175\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-locationeng\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c52fb90 elementor-widget elementor-widget-text-editor\" data-id=\"c52fb90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Assess the attractiveness of your location with our location factors<\/h2>\n<p>Our optimised \u2018Location Factors\u2019 map in the \u2018<a href=\"https:\/\/app.iz-research.com\/en\/standortanalyse\" target=\"_blank\" rel=\"noopener\">Location Analysis<\/a>\u2019 application provides you with relevant information about the surroundings of your property \u2013 accurately and clearly. The data is based on high-quality, collaboratively collected geodata from OpenStreetMap and is presented in clear categories: from everyday amenities and social infrastructure to mobility options. We show you accessibility areas that can be adjusted according to your preferred mode of transport (on foot, by bicycle, by car).<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04fae2d elementor-widget elementor-widget-image\" data-id=\"04fae2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"380\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Standortfaktoren-1024x487.png\" class=\"attachment-large size-large wp-image-34368\" alt=\"Standortfaktoren in IZ Research\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Standortfaktoren-1024x487.png 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Standortfaktoren-300x143.png 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Standortfaktoren-768x365.png 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Standortfaktoren-1536x730.png 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Standortfaktoren.png 1917w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a84e193 elementor-widget elementor-widget-text-editor\" data-id=\"a84e193\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Factors such as topography, traffic conditions and available routes are taken into account in order to calculate realistic isochrones. This allows you to see at a glance how well connected an address actually is and how attractive the location is for your target group.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffa4c99 elementor-widget elementor-widget-menu-anchor\" data-id=\"ffa4c99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-flood\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e09a1b elementor-widget elementor-widget-text-editor\" data-id=\"5e09a1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Focus on your location: Identify flood risks early on<\/h2>\n<p>Climate change is already causing changes in Germany, and the risk of flooding will continue to increase in the future. Heavy rainfall in particular is causing rivers and streams to burst their banks time and again, and extreme weather events are also becoming more frequent. It is therefore important that property owners and project developers are aware of these dangers and protect themselves against environmental risks.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-189e293 elementor-widget elementor-widget-image\" data-id=\"189e293\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"380\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hochwassergefahr-1024x486.png\" class=\"attachment-large size-large wp-image-34379\" alt=\"Hochwassergefahrenkarte\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hochwassergefahr-1024x486.png 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hochwassergefahr-300x142.png 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hochwassergefahr-768x365.png 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hochwassergefahr-1536x730.png 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Hochwassergefahr.png 1916w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-623387b elementor-widget elementor-widget-text-editor\" data-id=\"623387b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The flood hazard map shows the extent of the flooded areas in the event of flooding, depending on the frequency of a flood event.<\/p>\n<p>The extent of flooding and the frequency of floods in the affected areas are used to calculate the probability of flooding.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3d356e elementor-widget elementor-widget-menu-anchor\" data-id=\"b3d356e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-heating\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c75861a elementor-widget elementor-widget-text-editor\" data-id=\"c75861a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Heating data for smart decisions<\/h2>\n<p>Our map shows which types of heating are used at the location you specify. These include central heating, district heating and floor heating, as well as all other heating systems that do not clearly fall into one of the above categories.<\/p>\n<p>Would you like to determine the energy source for your property? The \u2018Heating\u2019 map also clearly shows you the distribution of the various energy sources such as gas, heating oil, district heating and heat pumps.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-649f456 elementor-widget elementor-widget-image\" data-id=\"649f456\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"382\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Heizen-1024x489.png\" class=\"attachment-large size-large wp-image-34390\" alt=\"Heizarten und Energietr\u00e4ger auf einer Karte\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Heizen-1024x489.png 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Heizen-300x143.png 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Heizen-768x367.png 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Heizen-1536x733.png 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Heizen.png 1912w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ae3030 elementor-widget elementor-widget-menu-anchor\" data-id=\"4ae3030\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-residentialareas\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55a53cf elementor-widget elementor-widget-text-editor\" data-id=\"55a53cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Maximum value development for your projects<\/h2>\n<p>Would you like to evaluate the residential location of your property? It&#8217;s easy with the residential location map in IZ Research. Discover the quality of residential locations across Germany, evaluate the value stability and appreciation of your properties using the simple display, and identify prime locations in seconds.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18559a3 elementor-widget elementor-widget-image\" data-id=\"18559a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"379\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Wohnlage-1024x485.png\" class=\"attachment-large size-large wp-image-34404\" alt=\"Wohnlagen-Karte in IZ Research\" srcset=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Wohnlage-1024x485.png 1024w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Wohnlage-300x142.png 300w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Wohnlage-768x364.png 768w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Wohnlage-1536x728.png 1536w, https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Screenshot_Wohnlage.png 1918w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef3aebc elementor-widget elementor-widget-menu-anchor\" data-id=\"ef3aebc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anker-more\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85538e4 elementor-widget elementor-widget-text-editor\" data-id=\"85538e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>More exciting maps that you can access in IZ Research:<\/h2>\n<p><\/p>\n<h3>Your data-based rental price strategy<\/h3>\n<p>What is the net cold rent in your location? Easily evaluate potential rental income in a location of your choice with our net cold rent map for the residential asset class. Set rental prices for new or existing properties in line with market conditions.<\/p>\n<h3>Vacancy rate \u2013 residential<\/h3>\n<p>In which district is the vacancy rate particularly high? Where can flexible usage concepts be developed?<\/p>\n<p>Our vacancy rate map for the residential asset class shows you the proportion of vacant flats in your target region. Identify vacant residential properties and use the data for your future project planning.<\/p>\n<h3>Identify location noise and assess quality of living<\/h3>\n<p>Our noise pollution map shows you the noise levels in your region based on the official noise index values according to the EU Environmental Noise Directive. It takes into account daytime, evening and night-time hours, making the actual noise pollution transparent for reliable location decisions.<\/p>\n<h3>Plan space accurately<\/h3>\n<p>Would you like to understand how people live so that you can tailor your offerings to best suit their needs?<\/p>\n<p>The \u2018Household size and living space\u2019 map not only shows you the average household size in your selected location, but also the average living space per resident in square metres and the average living space per flat in square metres.<\/p>\n<h3>Identify investment opportunities with the owner ratio<\/h3>\n<p>Is your region dominated by capital investors or owner-occupiers?<\/p>\n<p>You can find out with the owner ratio map in IZ Research. It shows the proportion of owner-occupied flats at a glance. The ratio is displayed on the basis of data from the 2022 census per 10 km grid, 1 km grid and 100 m grid.<\/p>\n<h3>Age structures at a glance: for projects that perfectly match the target group<\/h3>\n<p>Our age distribution map is based on the latest census data and shows you the average age of the population in your region. You can also view the ratio of under-18s compared to the average age of the total population and find out how many people over the age of 64 live in a region for your project developments.<\/p>\n<h3>Understand your region thanks to up-to-date demographic data<\/h3>\n<p>Would you like to tailor your housing concepts better to the actual population structure?<\/p>\n<p>Our foreign resident map shows you the proportion of the population with non-British nationality in your region and provides precise demographic data for your location and market analyses.<\/p>\n<h3>Identify growth regions at a glance<\/h3>\n<p>Would you like to assess the demand potential for your properties?<\/p>\n<p>Based on the latest census data, the population map shows the number of inhabitants in your selected region.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34cc363 elementor-widget elementor-widget-image\" data-id=\"34cc363\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/iz-research.com\/en\/testversion?utm_source=blog&#038;utm_campaign=karten\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"200\" src=\"https:\/\/iz-research.com\/wp-content\/uploads\/2026\/01\/Blog_Footer_1024x200px_Kontaktaufnahme.webp\" class=\"attachment-full size-full wp-image-34497\" alt=\"IZ Research kostenfrei testen\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f80ffe3 elementor-widget elementor-widget-spacer\" data-id=\"f80ffe3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>IZ Research is full of possibilities and, in addition to its comprehensive data offering, provides numerous maps relevant to the property market. These are available in the map manager and, for the most part, in the location analysis. All maps at a glance Age distribution Foreign population ratio Population Land values Owner ratio Footfall map [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":34307,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[118],"tags":[],"class_list":["post-34502","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-update-feature-en"],"_links":{"self":[{"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/posts\/34502","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/comments?post=34502"}],"version-history":[{"count":16,"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/posts\/34502\/revisions"}],"predecessor-version":[{"id":34593,"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/posts\/34502\/revisions\/34593"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/media\/34307"}],"wp:attachment":[{"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/media?parent=34502"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/categories?post=34502"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iz-research.com\/en\/wp-json\/wp\/v2\/tags?post=34502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}